YAY! You’ve done the work, carefully crafting a brand from the ground up into something that truly reflects you and your business. It’s relevant to your customers, old and new. You feel good about the time and money invested in creating and promoting your brand. The good news: Your revenue is on an upward trendContinue reading “I have a brand! Now what?”
Category Archives: Leadership
Why do I need a brand? Part 3
“I’m too busy to think about branding.” In small businesses, everyone wears a lot of hats from the CEO on down the line. You’re all busy with some combination of prospecting leads, meeting deadlines, putting out fires, managing employees, doing accounting plus more. It’s easy (and often reasonable) to say, “I’m too busy.” Before dismissingContinue reading “Why do I need a brand? Part 3”
Reconnecting…
My apologies! I’ve been neglecting my blog of late but I have a very good reason for doing so. Really… 😀 I’ve been working on some projects but something new has been taking up a big chunk of my time. Or should I say something old? The last four months have been an adventure ofContinue reading “Reconnecting…”
Rolling Sands Consulting 