“If you don’t care, your customer never will.” Marlene Blaszczyk, Founder and Editor of Motivateus.com Beyond online reviews, many customers provide feedback via emails, web forms, and comments to sales or customer service reps. While these messages are more private in nature, they are direct. The customer has an even higher expectation of getting aContinue reading “Feedback Matters #2 – Direct Comments”
Author Archives: tracey copeland
Feedback Matters #1 – Online Reviews
“Your most unhappy customers are your greatest sources of learning.” Bill Gates, Co-founder of Microsoft There are many ways to get feedback from your customers. The most abundant and visible sources are online product and company reviews. When was the last time you researched a product or service and checked out the company or productContinue reading “Feedback Matters #1 – Online Reviews”
3 Ways to Love the Data You Got
Many a time I’ve been frustrated with the lack of detailed data available to me. Some organizations are on the data bandwagon but have yet to hook up the horses to the cart. Regardless, you have to work with what you’ve got. Even the most basic data can reveal interesting tidbits about your business or,Continue reading “3 Ways to Love the Data You Got”