Are You Listening?

“Most people do not listen with the intent to understand; they listen with the intent to reply.” — Stephen R. Covey My not-so-great meeting habit has always been the impulse to interrupt a speaker when something they say sparks an interesting idea. Being disrespectful or diminishing the speaker’s ideas is never my intent, but thatContinue reading “Are You Listening?”

Perfectionism vs. Excellence

We’re only human. No one is perfect. Live and Learn. Platitudes we often repeat but do we really believe them? For me, these phrases only applied to other people for many years. As a perfectionist, I did not give myself the consideration that I granted others. Several years ago, I ran a PPC campaign forContinue reading “Perfectionism vs. Excellence”

Everyone is a marketer…

…even if they can’t or don’t want to do marketing. Every person in your organisation can either promote or damage your brand. Ideally, everyone in your company knows, understands, and *buys into* your brand story. You build trust and enthusiasm with your *internal* stakeholders in much the same way as you do for your customers.Continue reading “Everyone is a marketer…”