Part 1 of the third instalment in a series of posts aimed at demystifying the video production process for the uninitiated marketer. If you’re email looks anything like mine, your inbox chuck full of matters requiring your attention. We do the best we can to balance our own needs with ongoing requests. Prioritisation is oneContinue reading “Video Production for Marketers Take 3 Part 1: Legal Stuff / Media Releases”
Tag Archives: Project Management
Video Production for Marketers Take 2: Idea to Screen
The second instalment in a series of posts aimed at demystifying the video production process for the uninitiated marketer. Updated: 2024-05-23. How do I translate what’s in my head to video? As the marketer (or small business owner), you’re not only the project manager of each video production, you’re at least partly responsible for theContinue reading “Video Production for Marketers Take 2: Idea to Screen”
Video Production for Marketers Take 1: The Basics
The first instalment in a series of posts aimed at demystifying the video production process for the uninitiated marketer. So, you want to create video content for your brand. When done well, video communicates ideas and feelings in ways that static marketing collateral cannot. The trick is to get your audience to watch them. WeContinue reading “Video Production for Marketers Take 1: The Basics”
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