The fifth instalment in a series of posts aimed at demystifying the video production process for the uninitiated marketer. Your plan is complete, your videographer knows what you want, and you’re on location. Now what…? Based on my own experience, what happens next depends on the day of the week, the phase of the moon,Continue reading “Video Production for Marketers Take 5: Tips & Tricks On Set”
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Video Production for Marketers Take 4: Before the Shoot – A CHECKLIST
The fourth instalment in a series of posts aimed at demystifying the video production process for the uninitiated marketer.UPDATED 2024-06-17 ❒ Build your vision ❒ Build a plan
Video Production for Marketers Take 3 Part 2: Legal Stuff / Stock Imagery
Part 2 of the third instalment in a series of posts aimed at demystifying the video production process for the uninitiated marketer. As I said in Take 3 Part 1, the legal stuff should never be ignored…ever! If you are a small, local business, you might get away with “borrowing” photos, graphics, or video clipsContinue reading “Video Production for Marketers Take 3 Part 2: Legal Stuff / Stock Imagery”
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