Video Production for Marketers Take 3 Part 1: Legal Stuff / Media Releases

Part 1 of the third instalment in a series of posts aimed at demystifying the video production process for the uninitiated marketer. If you’re email looks anything like mine, your inbox chuck full of matters requiring your attention. We do the best we can to balance our own needs with ongoing requests. Prioritisation is oneContinue reading “Video Production for Marketers Take 3 Part 1: Legal Stuff / Media Releases”

Help…I Need More Content!

Did you know that October 31st is National Bug Busting Day in the UK? (Bugs as in head lice…blech!) I’ve spent many hours dreaming up content ideas. When I hit a creative lull, leveraging content that already exists is a great way to kick start my brain. Recycle or reimagine your own work. Or lookContinue reading “Help…I Need More Content!”

The Social Dilemma – Where, oh where should I go?

Splendid! You’ve decided to allocate resources to Social Media Marketing. Your next big question is the inevitable: “What platform should I use?” My answer is, once again, “It depends.” Which platform(s) do your clients / prospects use? Which platform(s) suit your marketing content? I suggest starting with just ONE platform to get a feel forContinue reading “The Social Dilemma – Where, oh where should I go?”