tracey copeland

The Social Dilemma – Where, oh where should I go?

Splendid! You’ve decided to allocate resources to Social Media Marketing. Your next big question is the inevitable: “What platform should I use?” My answer is, once again, “It depends.” Which platform(s) do your clients / prospects use? Which platform(s) suit your marketing content? I suggest starting with just ONE platform to get a feel forContinue reading “The Social Dilemma – Where, oh where should I go?”

Social Media can be scary!

There is such a dazzling array options that many small business owners feel overwhelmed (as do I at times). Several have asked me, “Should I be on social media?” My answer is always, “It depends.” Reason #1 – A social media (SM) account can function as a home page in the absence of a website.Continue reading “Social Media can be scary!”

Job Searching in the Time of Covid-19

Job searching is a stressful endeavour at the best of times, and these are not those. Today, I found out that I didn’t get a job that I was excited about. I needed some extra self-care and positive self-talk after getting the news. How do I… …stay motivated? – I know what I want toContinue reading “Job Searching in the Time of Covid-19”