Tag Archives: Resources

Social Media can be scary!

There is such a dazzling array options that many small business owners feel overwhelmed (as do I at times). Several have asked me, “Should I be on social media?” My answer is always, “It depends.” Reason #1 – A social media (SM) account can function as a home page in the absence of a website.Continue reading “Social Media can be scary!”

Everyone is a marketer…

…even if they can’t or don’t want to do marketing. Every person in your organisation can either promote or damage your brand. Ideally, everyone in your company knows, understands, and *buys into* your brand story. You build trust and enthusiasm with your *internal* stakeholders in much the same way as you do for your customers.Continue reading “Everyone is a marketer…”