Returning to Ontario after after 8 years in Vancouver, I sorely missed the authentic Chinese food experience. 🥢 BUT, I’ve found one or two hidden gems in London (Ontario) that take me back to the West Coast. What does this have to do with Marketing, you ask?My love for Chinese food—and my particular fondness forContinue reading “Introducing Fortune Cookie Fridays!”
Category Archives: Branding
I have a brand! Now what?
YAY! You’ve done the work, carefully crafting a brand from the ground up into something that truly reflects you and your business. It’s relevant to your customers, old and new. You feel good about the time and money invested in creating and promoting your brand. The good news: Your revenue is on an upward trendContinue reading “I have a brand! Now what?”
Marketing Agencies: 5 Tips to Maximize Your ROI
I’ve worked with several 3rd party marketing agencies throughout my career. Like any other industry, there are great ones and not-so-great ones. They also have a lot on their plate simply because they have multiple clients vying for their time and attention every day. And, as the saying goes, “The squeaky wheel gets the oil.”Continue reading “Marketing Agencies: 5 Tips to Maximize Your ROI”
Rolling Sands Consulting 