Avoid Taking Unnecessary Risks

“You can’t be successful in business without taking risks.” ― Adena Friedman, President and CEO of Nasdaq, Inc. Risks can lead to positive outcomes like engaged employees, brand awareness, enhanced brand image, revenue growth, higher stock prices and so on. Adena Friedman’s quote rings true simply because starting a business is a risk from DayContinue reading “Avoid Taking Unnecessary Risks”

Celebrate Small Wins

Fortune cookie wisdom: “Do not let ambitions overshadow small successes.” For any project to succeed, all contributors and stakeholders must remain engaged throughout. Why celebrate small wins Benefits of celebrating small wins How to celebrate small wins Celebrating small wins is crucial for maintaining motivation, building momentum, and fostering a positive work environment. It helpsContinue reading “Celebrate Small Wins”

I have a brand! Now what?

YAY! You’ve done the work, carefully crafting a brand from the ground up into something that truly reflects you and your business. It’s relevant to your customers, old and new. You feel good about the time and money invested in creating and promoting your brand. The good news: Your revenue is on an upward trendContinue reading “I have a brand! Now what?”